Throughout the 1960's, Ampeg, a premier builder of amplifiers, was unsuccessful in its attempts to break into the guitar market. Then, in 1968, the company approached NY luthier and session-guitarist Dan Armstrong to help create a distinctive new line of guitars
In his quest for originality and desire to create something exceptional, Armstrong designed an instrument with a number of innovations including, first and foremost, a body machined from a block of transparent Lucite. He would later ...
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